Frisco, Texas, February 14, 2026
Public Storage, the largest self-storage brand in the U.S., is moving its corporate headquarters from California to Frisco, Texas. Citing a favorable business environment and a skilled workforce, this relocation underscores Texas’s appeal to major corporations seeking growth and innovation opportunities. Amidst a supportive economic framework that includes no state corporate or personal income tax, Public Storage is poised to expand its influence in the region, further contributing to Texas’s dynamic economic landscape.
Frisco, Texas, a thriving hub within the greater North Texas region, is making headlines with another significant corporate relocation, underscoring the state’s undeniable appeal to businesses seeking dynamic growth environments. The latest to join the ranks of companies choosing Texas is Public Storage, the nation’s largest brand of self-storage services, which announced the relocation of its corporate headquarters from California to Frisco. This move highlights a broader trend of companies seeking advantageous conditions, including opportunities for entrepreneurial innovation and a business climate that encourages expansion. Public Storage’s decision reflects an ongoing narrative of businesses recognizing the benefits of a less encumbered economic landscape and the vast potential for personal achievement and community prosperity found within the Lone Star State.
For HEREhouston.com, this development in North Texas serves as a compelling indicator of the statewide economic dynamism. It showcases how a commitment to fostering a competitive market and supporting robust infrastructure can attract major corporations, thereby stimulating job creation and private investment across various sectors. The relocation by Public Storage is not merely a change of address; it represents a strategic alignment with a state that prioritizes economic freedom and provides a fertile ground for businesses to flourish, offering valuable insights into the forces shaping Texas’s future economic landscape.
Public Storage Chooses Frisco for New Corporate Headquarters
Public Storage, a company with an estimated market capitalization of more than $50 billion, is officially relocating its corporate headquarters to Frisco, Texas, from Glendale, California. The move was publicly announced on February 12, 2026, with the company identifying its new principal address as 2811 Internet Boulevard in Frisco’s Hall Park. This significant shift includes a strategic vision dubbed “PS4.0,” encompassing a generational leadership transition and an enhanced focus on accelerating long-term shareholder returns through improved customer and employee experiences, expanded operating platform performance, and capturing portfolio growth opportunities. As part of this transition, Tom Boyle, previously the chief financial and investment officer, is slated to become CEO effective April 1, 2026. While its corporate hub shifts to North Texas, Public Storage plans to maintain a long-term presence in Glendale, California. Public Storage operates as a real estate investment trust (REIT) and, as of the end of 2025, owned and/or operated 3,533 self-storage facilities in 40 states across the U.S., with approximately 258 million net rentable square feet. The company also holds a 35% common equity interest in U.K.-based Shurgard Self Storage Limited.
North Texas: A Beacon for Corporate Relocations
The Dallas-Fort Worth (DFW) Metroplex, which includes Frisco, has consistently attracted major corporate headquarters in recent years. Businesses are drawn to the region by several compelling factors, including a business-friendly climate, a central location within the continental U.S., and a rapidly expanding, skilled workforce. Public Storage specifically cited the “depth of talent and innovation” available in the North Texas market as a key driver for its relocation. This strategic advantage positions the area as a prime destination for companies aiming for sustained growth and innovation. Other notable companies that have moved their headquarters to North Texas from California include Kelly-Moore Paints, Charles Schwab, and CBRE, further solidifying the region’s reputation as a magnet for corporate expansion. The continuous inflow of corporations contributes significantly to the economic vitality and diversification of the DFW region.
Texas’s Pro-Growth Economic Framework
Texas has cultivated a reputation as one of the most business-friendly states in the United States, largely due to its commitment to pro-growth policies and a regulatory environment designed to encourage investment and facilitate business operations. A foundational element of Texas’s appeal is its tax structure, which includes no state corporate income tax and no personal income tax. While the state does impose a modest “franchise tax” based on revenue, this structure often results in lower overall tax liabilities compared to states with corporate income taxes, providing businesses with more capital for reinvestment and growth.
Furthermore, Texas maintains a regulatory framework intended to be predictable, transparent, and balanced, aimed at reducing bureaucratic hurdles that can often impede business formation and expansion. This approach seeks to minimize unnecessary constraints, aligning with values of personal responsibility and entrepreneurial freedom. Although Texas is recognized for its pro-business ethos, it has also been identified as one of the more regulated states nationwide, prompting ongoing discussions about regulatory reform to further unleash entrepreneurial potential and enhance economic competitiveness. Efforts to streamline regulations and reduce red tape are viewed as opportunities to boost economic growth, encourage innovation, and support the entry and expansion of small- to medium-sized enterprises. These factors collectively contribute to an ecosystem where companies, from startups to large corporations like Public Storage, can thrive.
Fostering Entrepreneurial Innovation and Small-Business Resilience
The influx of major corporations like Public Storage to North Texas is not just a testament to the state’s economic incentives but also to a vibrant culture of entrepreneurial innovation and small-business resilience that thrives across Texas. A business-friendly environment characterized by streamlined processes and supportive policies inherently fosters a dynamic ecosystem where new ventures can emerge and grow alongside established industry leaders. The continuous creation of new jobs and the expansion of diverse industries provide fertile ground for individuals to pursue personal achievement through entrepreneurship. This supportive climate allows small businesses to operate with greater flexibility and less administrative burden, enabling them to innovate and adapt more readily to market demands. The presence of a growing, well-equipped workforce further fuels this cycle, as skilled individuals are both attracted to and contribute to the region’s economic vitality. The Dallas-Fort Worth Metroplex, in particular, boasts a diverse economy across technology, finance, healthcare, logistics, and energy, which provides stability and adaptability in varying economic conditions. This diversification strengthens the overall business landscape, promoting an environment where both large and small enterprises can find success.
Economic Momentum and Future Prospects for Texas
Public Storage’s relocation is a strong indicator of Texas’s significant economic momentum and promising future prospects. The Dallas-Fort Worth area, a key component of North Texas, has experienced remarkable growth, leading the nation in job creation over the past five years and attracting a substantial number of new residents annually. This robust economic performance is underpinned by consistent job creation, a diverse economic base, and a steady population inflow, providing a stable foundation for continued growth and investment. The strategic infrastructure, including major interstate highways and world-class airports, further enhances the region’s appeal for distribution, logistics, and corporate travel, making it a national logistics powerhouse.
For Houston, observing such developments in North Texas reinforces the importance of maintaining and enhancing its own competitive advantages. The statewide commitment to fostering economic growth through supportive policies and infrastructure investment benefits all regions of Texas. These corporate decisions generate ripple effects across the state, creating opportunities for ancillary businesses, increasing demand for services, and ultimately contributing to the overall prosperity of Texas residents. The sustained growth and attraction of major companies underscore the effectiveness of policies that empower businesses and entrepreneurs, driving prosperity for communities throughout the state.
Public Storage’s move to Frisco, Texas, is a clear signal of the state’s burgeoning appeal as a premier destination for corporate headquarters and business expansion. This relocation, driven by a desire for a robust talent pool, an innovative environment, and a favorable regulatory landscape, epitomizes the entrepreneurial spirit and economic dynamism flourishing across Texas. For Houstonians, this statewide trend underscores the collective benefits of a thriving Texas economy. We encourage our readers to continue supporting local Houston TX business initiatives and stay engaged with the ongoing economic growth stories that shape our great state. By fostering local innovation and recognizing the broader economic currents, we collectively contribute to the resilience and success of Texas TX entrepreneurs and the continued prosperity of our communities.
Frequently Asked Questions
- What company is moving its headquarters to North Texas?
- Public Storage, the nation’s largest brand of self-storage services, is relocating its corporate headquarters to Frisco, Texas, from Glendale, California.
- Where in North Texas is Public Storage moving its headquarters?
- Public Storage is moving its headquarters to Frisco, Texas, with its new principal address at 2811 Internet Boulevard in Frisco’s Hall Park.
- What are the primary reasons for Public Storage’s move?
- Public Storage cited the “depth of talent and innovation” in the North Texas market as a key reason for the relocation, alongside the broader business-friendly climate of the Dallas-Fort Worth area.
- What is “PS4.0” related to Public Storage’s move?
- “PS4.0” is Public Storage’s strategic vision accompanying the relocation, which involves a generational leadership transition and a focus on accelerating long-term relative total shareholder returns through enhancing customer and employee experiences, expanding operating platform performance, and capturing portfolio growth opportunities.
- When will the new CEO, Tom Boyle, take effect?
- Tom Boyle is slated to become CEO of Public Storage effective April 1, 2026, as part of the leadership transition.
- Does Texas have a state corporate or personal income tax?
- No, Texas does not levy a state corporate income tax or a personal income tax.
- What kind of tax does Texas impose on businesses?
- Texas imposes a modest “franchise tax” on certain entities, which is based on revenue and often results in lower overall tax liabilities compared to states with corporate income taxes.
- What is the market capitalization of Public Storage?
- Public Storage has an estimated market capitalization of more than $50 billion.
- How many self-storage facilities does Public Storage operate?
- As of the end of 2025, Public Storage owned and/or operated 3,533 self-storage facilities in 40 states across the U.S.
Key Features of Public Storage’s Relocation to Frisco, Texas
| Feature | Detail | Scope of Fact |
|---|---|---|
| Company Relocating | Public Storage | Nationwide |
| Previous Headquarters | Glendale, California | State-level |
| New Headquarters Location | Frisco, Texas | State-level |
| New Address | 2811 Internet Boulevard in Frisco’s Hall Park | Local |
| Company Valuation (Market Cap) | More than $50 billion | Nationwide |
| Strategic Initiative | “PS4.0” (Leadership transition & strategic vision) | Nationwide |
| New CEO Effective Date | April 1, 2026 (Tom Boyle) | Nationwide |
| Number of U.S. Facilities (End of 2025) | 3,533 facilities in 40 states | Nationwide |
| Key Reason for Move (Public Storage) | Depth of talent and innovation in North Texas | State-level |
| Texas Tax Environment | No state corporate or personal income tax | State-level |
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Author: STAFF HERE HOUSTON TX WRITER
The HOUSTON STAFF WRITER represents the experienced team at HEREHouston.com, your go-to source for actionable local news and information in Houston, Harris County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Houston Livestock Show and Rodeo, Art Car Parade, and Chevron Houston Marathon. Our coverage extends to key organizations like the Greater Houston Partnership and Houston Area Urban League, plus leading businesses in energy and healthcare that power the local economy such as ExxonMobil, Schlumberger, and Houston Methodist. As part of the broader HERE network, including HEREAustinTX.com, HERECollegeStation.com, HEREDallas.com, and HERESanAntonio.com, we provide comprehensive, credible insights into Texas's dynamic landscape.
