Connie’s Frozen Custard to Open Second Location in Cypress

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Exterior of Connie’s Frozen Custard shop with customers enjoying desserts.

News Summary

Connie’s Frozen Custard, a well-loved dessert shop from Houston, is expanding with a new location in Cypress. Scheduled to open by the end of 2025, this new shop will feature both walk-up and drive-thru service, replicating the original’s success. Known for its rich frozen custard, the Houston favorite has garnered accolades and solid customer support despite economic challenges. On the heels of this announcement, the potential arrival of a Trader Joe’s nearby might further enhance local interest in the Towne Lake neighborhood.

Cypress, Texas

Connie’s Frozen Custard, a popular dessert shop based in Houston, is set to expand with a second location in Cypress, which is expected to open by the end of 2025. The new shop will be located in the Towne Lake neighborhood and will offer both walk-up and drive-thru service, ensuring convenience for patrons.

The original Connie’s Frozen Custard has been serving sweet treats to customers at its location on 12545 Jones Road since 2000. The shop has gained a loyal following for its rich and creamy frozen custard, a treat made with egg yolks that gives it a denser texture compared to traditional ice cream. The new Cypress location will adhere to the same concept as the original, featuring a variety of frozen custard desserts that include concrete desserts, sundaes, splits, and floats.

Connie’s Frozen Custard has achieved notable recognition, being named the best ice cream shop in Texas by Yelp in 2022 and earning a spot among the top 100 ice cream shops in the United States in 2023. Despite these accolades, the frozen custard market in Houston is limited, with Abbott’s Frozen Custard and Culver’s being its primary competitors in the region.

The planned opening of the new location comes alongside the announcement of a potential Trader Joe’s store in the Cypress area, which could contribute to increased foot traffic and community interest in the Towne Lake neighborhood.

Ownership and Operations

Matthew Greatens and Keri Jackman, who took over Connie’s Frozen Custard in April 2022, have personal ties to the shop, having grown up enjoying its offerings. Under their leadership, the shop has maintained its reputation for high-quality frozen custard while navigating recent challenges in the food industry.

Economic Challenges

The rise in egg prices has significantly affected the operations at Connie’s, as the custard requires a substantial amount of egg yolks. As a result, the owners have been forced to adjust staff hours to manage operating costs, although they have yet to raise prices for customers. Customer demand remains robust, with visitors continuing to frequent the shop even during colder weather.

Despite the challenges presented by increasing costs, Greatens has expressed concerns regarding the financial viability of the business if expenses remain high. The owners are actively seeking ways to mitigate these effects while ensuring they provide their customers with the beloved custard treats they have come to expect.

Conclusion

As the new Connie’s Frozen Custard location plans to open in Cypress by the end of 2025, the community looks forward to welcoming a favorite local dessert shop into their neighborhood. With an emphasis on quality offerings and responsive customer service, Connie’s aims to continue its legacy of sweet indulgence amid a backdrop of economic challenges.

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